Satav Nikhil

About

Senior Product Designer | UI/UX Designer | 5.5 Yrs | Product Design, User Research, Interaction Design, Figma, Design Systems, Prototyping | B2B SaaS & AI | Led end-to-end design of ERP & mobile apps at ADDA | Pune

Skills

• A/B testing
• Accessibility
• Accessibility audits
• Agile/Scrum
• Card sorting
• Competitive analysis
• Cross-functional collaboration
• Design Leadership
• Design sprints
• Design Systems
• Design Thinking
• Education
• Enterprise
• FigJam
• Figma
• Framer
• Healthcare
• Heuristic evaluation
• HTML and CSS
• Information Architecture
• Interaction Design
• Jira
• Journey mapping
• Mentoring
• Personas
• Product Design
• Product Designer + AI + Product Analytic
• Product strategy
• Prototyping
• SaaS and B2B
• Storytelling
• UI Design
• Usability testing
• User interviews
• UserTesting
• UX Design
• UX Research
• UX writing
• WCAG 2.2,
• Wireframing

Experience

1. Senior Product Designer · ADDA

   Oct 2025 – Present

   Senior Product Designer (UI/UX) at ADDA.io, a B2B SaaS platform for community, rental and facility management, serving 2M+ users across 25,000+ communities in India, UAE, Mauritius and the US. I lead end-to-end product design across web ERP platforms and Android and iOS apps, working with Product and Engineering teams from requirements to design QA. Key Responsibilities - Collaborate with Product teams on PRDs, user interviews, field research and competitor analysis. - Define user journeys, workflows, business rules, information architecture and edge cases. - Create wireframes, high-fidelity UI and interactive prototypes in Figma. - Conduct prototype walkthroughs and usability testing. - Work closely with developers during handoff, Agile sprints and design QA. - Use Claude and Figma MCP to improve design workflows and prototyping. Key Projects & Impact - ARM Dashboard (UAE): Consolidated 5+ rental management modules into one role-based dashboard with 13 drill-down cards covering occupancy, renewals, collections and approvals. - Vendor Portal: Designed a self-service portal for 100+ vendors per property, reducing repetitive data entry from 2-3 times to once and automating PO quantity and balance checks. - TTD Inspection Dashboard: Replaced weekly spreadsheet reviews with a live dashboard covering hundreds of units, inspection history and photo evidence. - TTD Nandakam Helpdesk App: Designed Android and iOS apps with role-based access, 6-level escalation and voice/video support. - Custom Fields: Enabled communities to manage resident and unit data directly in ADDA, reducing dependency on separate spreadsheets. Skills Product Design, UX/UI Design, User Research, Usability Testing, Wireframing, Prototyping, Interaction Design, Design Systems, Information Architecture, User Flows, Dashboard Design, Mobile App Design, B2B SaaS, ERP, Figma, Claude, Figma MCP.

2. UI UX Designer · Rethink Ledgers

   Jan 2024 – Sep 2025

   UI/UX Designer (AI Product Design | Conversational UX) at Rethink Ledgers, an AI product company building Msg2ai, an AI guest-messaging platform, and WhatsApp Business solutions. Designed AI-powered products from research to developer handoff, covering responsive web applications, admin dashboards and WhatsApp Business experiences. Key Responsibilities - Led UX, UI and interaction design across AI products and web applications. - Designed chatbot experiences, conversation flows, fallback and error states, and multilingual journeys. - Built and maintained Figma design systems with reusable components, typography, colours and UI patterns. - Conducted user research and usability testing, translating findings into user flows, wireframes and prototypes. - Collaborated with founders, AI engineers and developers during Agile sprints. - Mentored junior designers and participated in design reviews. Key Projects - Msg2ai: Designed an AI guest-messaging platform for conferences, meetings and customer support, including chatbot setup, multilingual conversations, platform integrations and real-time analytics dashboards. - Hospitality Experiences: Designed a location-based marketing tool that helps businesses discover nearby restaurants, spas, cafes and fitness centres through Google Maps, enrich business information and publish WhatsApp Business carousels featuring up to 10 businesses. Skills Product Design, UX/UI Design, Conversational UX, AI Product Design, Chatbot Design, User Research, Usability Testing, Wireframing, Prototyping, Interaction Design, Design Systems, Information Architecture, User Flows, Dashboard Design, SaaS, Figma.

3. Product Designer · VIDAI

   Jan 2023 – Dec 2023

   Product Designer at VIDAI, a healthcare SaaS platform built for IVF and fertility clinics. Worked on designing the product from scratch (0 to 1), creating solutions for doctors, embryologists and front-desk teams across clinical workflows, patient management and clinic operations. Key Responsibilities - Led end-to-end UX, UI and interaction design, from initial research to developer handoff. - Conducted interviews with IVF doctors and receptionists to understand clinic workflows, daily challenges and user needs. - Tested prototypes with clinic staff and improved designs based on their feedback. - Defined user journeys, information architecture and role-based access for different clinic teams. - Created wireframes, high-fidelity designs and interactive prototypes in Figma. - Built a reusable design system to maintain consistency across the product. - Simplified complex medical workflows, including patient records, treatment cycles, appointments and billing, into easy-to-use dashboards and forms. - Worked closely with founders, Product and Engineering teams throughout development. Key Highlights - Designed a healthcare SaaS product from 0 to 1, from the first user interview to development-ready designs. - Created separate experiences for doctors and front-desk teams based on their daily responsibilities. - Used real feedback from clinic staff and usability testing to guide design decisions. Skills Product Design, UX/UI Design, Healthcare UX, SaaS, User Research, User Interviews, Usability Testing, Wireframing, Prototyping, Interaction Design, Design Systems, Information Architecture, User Flows, Dashboard Design, Figma.

Elsewhere

• Portfolio Portfolio website ↗